Shure announces new senior director for Western Europe

Shure announces new senior director for Western Europe
Shure Incorporated has announced that Tuomo George-Tolonen has been promoted to senior director, Pro Audio Sales, Western Europe.

George-Tolonen joined Shure in 2006 as an applications engineer. He previously worked at Genelec US. In 2008, Tuomo assumed responsibility for RF regulatory affairs, joining the BEIRG steering committee to jointly represent PMSE industry needs regarding RF spectrum allocation.  
 
Peter James, vice president of global sales, Pro Audio, said: “Under his [George-Tolonen’s] leadership, Shure UK has experienced continuous growth in the Pro Audio vertical, and has been at the forefront of developing important relationships with the most influential people and organisations in key segments.”

As senior director, George-Tolonen will continue his regulatory work and industry interactions and support Shure UK and countries throughout Europe. He will continue to be based in the Shure UK Waltham Abbey office.     





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