QSC has opened QSC Netherlands to act as a business development hub for live sound and systems in the Benelux region.
The Geldermalsen facility includes demonstration and training areas, will house QSC’s EMEA service repair operation and will offer service repair training for QSC distributor’s service staff.
QSC Netherlands will take over service and repair for Germany from AED Repair who will continue to handle service and repair of live sound and systems solutions in Benelux as well as live sound in France.
Willem van Zuilekom, managing director of QSC Netherlands, will lead the newly established QSC subsidiary. Prior to joining QSC in 2019, van Zuilekom was managing director of Shure Distribution Benelux.
He said: “We would like to use this opportunity to thank AED Repair for all the great work in the past years. We’re looking forward to taking on these various responsibilities not only for Benelux but also for Germany and our European partners.”
Eric Rutten will join the Netherland’s team as service manager. Jerry Koeleman, service support engineer, will support Rutten, while Geert Snijkers, QSC business development manager for Benelux since 2018, will also be part of the local team.
“With Geert, Eric and Jerry we have a highly motivated, experienced team with whom we are optimally positioned,” said van Zuilekom.
Ron Marchant, senior director of sales and marketing at QSC EMEA, said: “QSC Netherlands BV is the next strategic step in expanding our regional footprint in the European region.
“This enables QSC to get closer to the market and to deliver even better customer experiences. We look forward to ramping up full operations when the global crisis surrounding Covid-19 is resolved.”