SDVoE Alliance expands in China with Creator Corporation addition

Justin_Kennington headshot
Justin Kennington, president of the SDVoE Alliance

The SDVoE Alliance, a consortium that aims to standardise the adoption of Ethernet to transport AV signals, has added Chinese manufacturer Creator Corporation as an adopting member.

Jing Long, R&D department manager at Creator Corporation, said: “The powerful capabilities of the platform to deliver zero-latency, artifact-free transmission of true 4K60 (4:4:4) video and its wide-ranging applicability to so many applications will help us to closely meet user requirements, achieve the full potential of IP-based AV distribution, and reduce cost and complexity of system construction.”

Justin Kennington, president of the SDVoE Alliance, said: “This partnership represents an exciting expansion for SDVoE technology in the domestic Chinese market.”