PPDS has partnered with AV and UC distributor Avientek as part of its continued growth and expansion strategy in the Middle East.
Founded in Dubai in 2016, Avientek is active in more than 20 countries and will introduce, promote and distribute PPDS’s suite of technology offerings in the Middle East.
Both companies will work closely to provide knowledge, support and technical training, with access to PPDS’ global team, including its key account directors.
Wim De Geest, executive director MEA, PPDS, added: “Avientek is a growing and internationally recognised market leader for delivering quality and innovative display solutions to the channel. As we continue to expand and strengthen on a global scale, it’s important we form partnerships with organisations that are strategically aligned with our efforts in bringing outstanding, long-term value to customers and doing business in the right way.
“Together with Avientek, we look forward to a long and successful working relationship, bringing the power of Philips professional displays to an even wider audience.”