UK LED supplier digiLED has established a team in Milan to target Southern Europe, the Middle East and Africa.
DigiLED SEMEA (Southern Europe, Middle East and Africa) will be led by Roberto Segato, regional director. He will be supported by regional sales manager Andrea Greguoldo and Matteo Serone as project manager.
Graham Burgess, CEO of digiLED, said: “Our ethos has always been to hire people of the highest calibre and Roberto, Andrea and Matteo certainly meet that criteria.”
The move comes after the company established a presence in the United States in late 2015 led by US general manager Randy Green.