Backup Tech has launched its Are you OK? campaign, aimed at raising further awareness of mental health in the technical entertainment industry.
The campaign aims to highlight easy, confidential and sensitive access to urgent and non-urgent mental health support, with a focus on freelancers. Backup will work with industry suppliers and venues to provide a single point of access for the technical industry’s crew members and freelancers by using industry equipment, noticeboards and venues to place campaign posters with information and QR codes to highlight direct access to support resources.
Creative Technologies joined the campaign alongside Stage Sound Services, TSL, 22Live and Christie Lites.
Marc Butterworth, UK director of operations, Creative Technologies, commented: “Here at CT, we view supporting strong mental health as an essential part of our culture, providing the environment, structure and engagement for all our team both staff and freelance.
“The opportunity to be onboard from the start with Backups 'Are you okay?' Campaign was one we felt we couldn't miss. It's a fantastic way to get information to those in the industry, who need support, on where to go for help on issues surrounding mental health. The posters are right there, on the flight cases, in front of those working hard to deliver incredible results for our clients. We have had great feedback already and our inhouse Mental Health first aid team could not be happier at the speed this has reached the target audience.”