Genelec expands Nordic sales team with new hires

Genelec has appointed Mirko Ekberg as Genelec’s Finnish pro audio sales manager and Fredrik Setterberg as Genelec’s Swedish team’s sales engineer, further expanding its Nordic team.

Ekberg is responsible for developing both studio and MI dealer networks, building closer relationships with key studio customers.

Setterberg will focus on pre-sales and sales support across the studio, AV and home audio segments. Setterberg joins Genelec with more than 20 years’ industry experience in sales and technical solutions, providing expert assistance to dealers, systems integrators and end users. 

Mikko Tuomi, Nordic sales director, Genelec, commented: “We’re extremely happy to add two such experienced, skilled and respected professionals to our Nordic sales team. 

“In their individual roles they will strengthen our already robust team, bring us closer to our key business partners, and provide even higher levels of customer satisfaction.”

Pictured: Mirko Ekberg (L), Fredrik Setterberg (R). 

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