Peerless-AV signs Audio Visual Intelligence as UK distributor
Peerless-AV has added Audio Visual Intelligence (AVI) to its distributor network in the UK. This agreement responds to growing demand for Peerless-AV’s expanding product portfolio in the region, and the requirement for a technical partner with a consultative, project-led distribution strategy that will complement existing channel relationships and help take the business to the next level.
“AVI fits perfectly in our channel strategy as we focus on establishing select, strategic, long-term partner relationships within the UK,” comments Keith Dutch, MD – EMEA, Peerless-AV. “AVI share our commitment to providing the reseller and integrator community with added value technology of the highest quality, with the best consultation, training and support. Acting as our brand ambassador as well as full-service solution partner, AVI will play a vital role in expanding our UK market presence.”
Peerless says the distributor is known for its technical knowledge and integrated project support, which Peerless-AV will augment with regular training, and close sales and marketing team collaboration.