Hall Technologies expands global presence as part of new business model

Hall Technologies expands global presence as part of new business model
Hall Technologies will be exhibiting at ISE for the first time in a move that marks a push into the European market, and a new approach to the AV market.

Hall’s recent acquisition by Gun Lake Investments (GLI) has enabled the company to invest in support, supply and products.

Regional sales managers have been added, enabling Hall to provide grassroots support where it’s needed, including Europe and APAC, with further recruitments planned. Global distribution capabilities have been enhanced by investment into a large warehousing facility in the Netherlands, currently fully stocked, for rapid and efficient service into Europe and beyond.

The decision to exhibit at ISE is a direct result of Hall’s shift from an ecommerce-based offering to a customer facing model based on end-to-end solutions rather than singular components. “Today’s environment requires a different approach; one that we have embraced wholeheartedly with a number of strategic hires to enable our shift to a customer-centric, solutions-based model,” says Jason Schwartz, CEO of Hall Technologies (pictured above). “It is thus an entirely logical move for us to exhibit in person at ISE rather than relying on our distributors. It underlines our commitment to the European market and our desire to develop further in this sphere.

“Since our re-brand last year, Hall has enthusiastically focused on delivering full-scale solutions to customers globally,” he continues. “We are excited to introduce ourselves to ISE attendees for the first time where we will be showcasing end-to-end solutions solving the challenges in a USB-centric workflow. Whether in corporate or institutional applications, our product portfolio is designed to be powerful, intuitive, and easy to install and use. We’re eager to show our global partners the innovations we’ve introduced in the past year, as well as give them a taste of things to come.”






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