Brackets and mounts manufacturer B-Tech AV Mounts has strengthened its sales team with Ralph Zaraiah as key account manager.
Zaraiah joins B-Tech with AV IT experience from roles with Mitsubishi, Scan Source Imago, Netcom and most recently as head of sales for Mode-AL. He is tasked with developing new business, directly as well as through existing distribution and reseller channels.
He noted the rise in direct view LED sales and said: “With broad industry experience in the field of mounting and in particular LED, I believe my own passion, combined with B-Tech’s well-established design ethos and customer values, puts us in an ideal position to offer the best possible products and service to the existing customer base as well as the new ones that I’m sure will soon come aboard.”