AVI-SPL has expanded its European presence with a new Benelux entity, reflecting the organisation’s continued investment in key European markets.
The Benelux region represents an important growth opportunity for AVI-SPL, where customers in Belgium, the Netherlands, and Luxembourg can now gain access to AVI-SPL’s full portfolio of collaboration technology, managed services, and workplace experience systems through local teams.
Bart Donkersloot has been appointed as managing director, Benelux, for AVI-SPL’s new entity, bringing more than a decade of experience in the AV and collaboration industry. Donkersloot previously worked as managing director for Benelux at Kinly, where he was responsible for driving growth and executing Kinly’s market strategy.
John Zettel, CEO, AVI-SPL, commented: "Benelux is an important strategic market for AVI-SPL and a natural next step in our continued growth across Europe. Establishing a dedicated Benelux operation builds on our strong European presence and enhances our ability to help customers achieve their business objectives through innovative technology solutions, regional expertise, and world-class service delivery."