Audio-Technica has appointed Alpha Technologies as its distributor for commercial products in South Africa, aiming to enhance the availability of accessibility of the company’s products in the region.
John Dodson, business development manager, Audio-Technica, Middle East and Africa, commented: "We are delighted to join forces with Alpha Technologies as our official distributor in South Africa. This partnership aligns with our commitment to delivering exceptional audio experiences to a broader audience. Alpha Technologies' dedication to innovation and customer satisfaction makes them an ideal partner as we continue to expand our reach in the region. Their expertise and extensive customer network make them the perfect choice to represent the Audio-Technica commercial product line."