Analog Way has opened a new direct sales office in the United Kingdom, which it says will provide sales, training and support services to its customers.
Alexander Schöpff, EMEA Sales Director at Analog Way, explained the move: "We are glad to offer to our UK customers a direct and close sales relationship. As Analog Way keeps improving and developing its product range, our UK team is looking forward to supporting our customers by providing them with our best service and to working in close collaboration with them on future projects."
Analog Way's products will also continue to be available through True Colours. Régis Pirot, Area Sales Manager at Analog Way UK comments: "True Colours has played a key role in developing Analog Way's brand in the UK over the years. We look forward to continuing to support them."