Production and experience delivery company Sysco Productions has announced that it will be known going forward as The Story Engineers.
In a statement to the press, the company said; "We're still the same team holding ourselves to the same high standards, but we've also recognised that our industry is evolving and how we talk about ourselves needs to keep pace.
"Story Engineering is a discipline we've come to embody as a company. Understanding what a space needs to say, and knowing how to make it say it well. We've spent the last 28 years helping organisations get the digital layer right inside physical spaces, whether that's a museum, a visitor attraction, a workplace or a brand experience. We've always done this work. Story engineering. Enabling big ideas. It's part of who we are, and now our name is catching up."
The legal entity is still Sysco Productions Ltd, but email addresses are changing to @thestoryengineers.com. Anything sent to the old addresses will still reach the company.
A new website www.thestoryengineers.com will be live from 26 May 2026.