Polar has announced that it has created a dedicated pro audio division to provide a more focused service to its customers specialising in live sound and large venue audio systems.
The division is headed by sales manager Andy Plunkett, and support by Polar business development managers Nick Bellis and Stuart Russell.
John Midgley, managing director, Polar, commented: “Taking into account our expanded range of pro audio brands and setting them into context alongside our existing stable of live sound brands like beyerdynamic, Radial, HK Audio, MC2, XTA and Mackie, having a dedicated team in this area will be of great advantage to our customers.
“By developing training programmes, staging product experience events and end-user demonstrations, we’ll be able to spend more time working with them on the benefits that these brands bring to any given application. The team’s vast experience means that POLAR can offer full system design support from conception, through detailed design, modelling and proof of concept, to delivery.”
Pictured: Andy Plunkett, sales manager, Polar