GN Audio acquires Altia systems for $125 million

GN Audio acquires Altia systems for $125 million
GN Audio, parent of the Jabra and BlueParrott brands, has acquired PanaCast manufacturer Altia Systems in a move that adds video to its audio offering.

California based Altia Systems designs video communications products that use digital multi-camera array technology. 

GN Audio specialises in intelligent audio solutions for call centres and offices and operating under the Jabra and BlueParrott brands. 

The total purchase consideration is up to USD $125 million (approximately €110 million) on a debt and cash free basis. As part hereof around USD $12 million is linked to retention agreements to be expensed by GN Audio during 2019-2021. 

GN Audio hopes that the addition of video products to its audio capabilities will help it penetrate small collaboration spaces and huddle rooms. 

René Svendsen-Tune, president and CEO of GN Audio, said: “The acquisition further strengthens our unique value proposition by delivering leading integrated audio and video communications. Combining GN Audio’s sound expertise, partner eco-system and global channel access with the video technology from Altia Systems, we will take the experience of conference calls to a completely new level.” 

Aurangzeb Khan, president and CEO of Altia Systems, added: “Combining PanaCast’s immersive, intelligent video with GN Audio’s intelligent audio solutions will enable us to deliver a whole new class of collaboration products for our customers.”

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