First Impression opens Paris overseas office

First Impression opens Paris overseas office
First Impression has opened its first overseas office in France, the third location opened by the Dutch integrator.

The new office is located in Issy-Les-Moulineaux, a commune on the outskirts of Paris which is known for the presence of media and digital technology companies. 

The office was opened to serve the increasing number of First Impression customers in France, with fitness chain Basic-Fit cosmetics company Rituals and hearing care specialist Sonova represented in First Impression’s customer portfolio. 

The Paris office will be led by Julien Minier, a 15-year AV industry veteran who has been working for First Impression since 2021. 

Ron Haans, CEO, First Impression, commented: “With the opening of our first foreign office, we are definitely ushering in the step abroad. 

“We see this as the first step towards several foreign branches. A logical step, as our clients have just as much ambition as we have. For instance, look at Rituals and Sonova. They have stores all over the world and are continuously expanding.”

Pictured (from left to right): Marcel Paulissen, CFO, , Ron Haans, CEO, Koen Wouters, CIO, and Julien Minier, First Impression