Barco has signed a partnership deal with Samaya Investment Company, a specialist in the creation, production and implementation of cultural projects, to supply AV equipment for projects in the holy cities of Makkah (Mecca) and Madinah in Saudi Arabia.
Barco and Samaya Investment Company will come together to bring cultural projects to life in the the two cities.
Through this partnership, more than 120 Barco projectors will illuminate new cultural destinations, covering more than 5,000 square metres of of immersive, experiential space.