11.01.19

Distributor Exertis appoints two business managers to its proAV division

Carl Swatheridge, Exertis
Carl Swatheridge

Exertis, a distributor of technology products has announced two business managers within its Exertis Pro AV division. David Scott has been recruited to head up and drive the accessories business and Carl Swatheridge will be responsible for the projection business.

Ian Neale, Exertis Pro AV solutions, general manager said "With our increasing number of brands, we have a great opportunity to grow our business with our AV specialists and IT resellers, helping them to provide end to end solutions in a wide variety of vertical markets for their customers. David and Carl have a great deal of experience in the AV market and will be able to make an immediate impact with both our vendors and customers."

Scott will manage Exertis’ Pro AV Solutions range of AV accessories – mounts, brackets and supports from vendors. He joins from Tech Data’s Maverick division where, for the last two years, he was a business manager for a host of interactive flat panel vendors. Prior to that he spent almost eight years in two spells at Steljes as a product manager.

Scott said “Exertis has established itself as a leading AV distributor and it’s an exciting time to be joining the company. We have a huge opportunity to develop and drive the AV attach category as we look to provide a one stop shop to channel partners for our wide range of display brands. I am very much looking forward to pushing our offering forward in support of this.”

Swatheridge becomes business manager for Exertis Pro AV Solutions responsible for its projection category, working with a number of leading brands. He joins from Tech Data where he spent over six years as a category manager for peripherals and monitors.