The Smart Building Conference a joint venture of InfoComm and CEDIA, is to expand in the coming months with the staging of four events in London, Berlin, Milan and Amsterdam.
Conference organiser Integrated Systems Events has announced a schedule that will see the SBC stop off in London, Berlin and Milan this coming autumn, before returning to Amsterdam for ISE 2015 next February.
Mike Blackman, MD, ISE, said: "After successfully staging SBC events at the last two ISE shows and in London last October, we believe the time is right to roll out the Smart Building Conference brand across Europe. Our strategy will be for our three events this autumn to have local content tailored to each country’s regional market, while next year’s Amsterdam SBC will serve as the brand’s international meeting point."
To this end, content for the SBC events in London, Berlin and Milan is being produced in close consultation with local partners in each country, while Conference proceedings in the three cities will be conducted in English, German and Italian, respectively. As in previous years, the Amsterdam programme will be conducted in English.
Content for all four events is being managed by Agata Pawlik, newly recruited Conference Manager at Integrated Systems Events.
Bob Snyder, Editor-in-Chief of Channel Media Europe and the moderator at all three SBC events so far, will continue in the role in London and Amsterdam, with local-market MCs being sought for Berlin and Milan.
The full SBC schedule and venue listing is as follows:
Tuesday 7 October 2014 – Queen Elizabeth II Conference Centre, London
Thursday 6 November 2014 – Mövenpick Hotel, Berlin
Tuesday 18 November 2014 – nhow Hotel, Milan
Monday 9 February 2015 – RAI, Amsterdam
The London, Berlin and Amsterdam events will both feature parallel tracks for residential and commercial building applications, with the first two also offering the option of full-day workshops at additional cost – the day after the SBC in London, the day before in Berlin.
The Milan event takes place in the same week as the SIEC industry gathering at which both CEDIA and InfoComm are expected to offer additional industry training and networking opportunities.