Sennheiser has expanded its operations in the Middle East with the establishment of a new branch office to serve the region.
The office will be headed up by Middle East business area manager Mig Cardamone and is acting as a branch office of Sennheiser UK. It will have responsibility for distribution of the full suite of brands including K+H, K-Array, NetCIRA and Rycote.
Mr Cardamone said: "The importance of working in the same time zone and being available during our partners’ working hours to offer manufacturer support and, even more importantly, local stock is key to establishing more effective relationships with our customers.
"For this reason we have also established a warehouse facility at Jebel Ali, serviced by our international logistics partner."