Powersoft penetrates Portugal with new distributor

Powersoft has appointed Tecnimusica as distribution partner for Portugal and Portuguese-speaking countries including Angola, Mozambique, Cape Verde, Guiné-Bissau, Sao Tome e Principe, Açores and Madeira.

Tecnimusica already represents companies including Martin Audio, Renkus-Heinz, XTA, Radial, Audix, Reference cable, Switchcraft, Manley, Rane and Ampeg.

Luca Giorgi, global sales manager of Powersoft, said Tecnimusica was the right partner to strengthern the company’s brand in Portugal and Portuguese speaking African countries.

“This powerful combination will certainly facilitate a fast increase in our market penetration and look forward to a very successful 2011 with Tecnimusica,” he added.