Audio-Technica has announced a direct expansion into Northern Europe with the establishment of the newly founded Audio-Technica Nordic AB.
The branch will cover Denmark, Finland, Norway and Sweden and has taken up operations under their new official name. This strategic move signifies Audio-Technica's commitment to delivering exceptional audio experiences to an even broader European audience.
"We are excited to strengthen our presence to the north of Europe, into countries known for their appreciation for high-quality sound, design and analogue listening experiences," says Robert Morgan-Males, CEO of Audio-Technica Europe. "This expansion not only allows us to tap into new markets but also enables us to provide our Northern European customers with direct access to our broadening range of high-quality audio solutions."