ZetaDisplay has launched a dedicated UK division, aiming at scaling operations in the country.
Followings ZetaDisplay’s acquisition of Beyond Digital, the company sees the establishment of a UK division as a critical step in its mission to develop digital signage offerings for retail, transportation and corporate environments.
The UK leadership team is led by Mick Tooley, taking on the role of managing director. Tooley boasts extensive experience in digital transformation and enterprise engagement across blue-chip brands in the consumer, healthcare and gaming industries. In this new role, Tooley will aim to bring a strategic vision that focuses on expanding market share, delivering commercial growth and enhancing ZetaDisplay’s range of signage offerings.
David Cowell joins as senior business development manager with the aim of spearheading new partnerships and driving growth, especially in the retail, automotive, fashion and corporate verticals.
Rob Sawyers takes on the role of operations director, joining with more than 15 years of experience in AV, SaaS and digital signage project delivery. Sawyers will work in close collaboration with ZetaDisplay’s operation in Europe to improve technical infrastructure, elevate service delivery and streamline customer support.
The leadership trio will work with Dan Shaw, creative director, ZetaDisplay UK division, as well as Michael Thompson, technical solutions architect, as well as the wider UK team.
Anders Olin, president and CEO, ZetaDisplay, commented: “These strategic appointments reflect our ongoing investment in the UK and reaffirm our commitment to being the leading provider of full-service digital signage solutions. The new leadership team brings a wealth of expertise and a shared passion for innovation that will be pivotal as we expand our offering and deliver value-driven digital experiences across the UK market.”