C2G has announced a partnership with Ingram Micro’s Pro AV Division in the UK.
This relationship enables the cabling and connectivity solution provider to reach out to the distribution channel’s customer base and give them access to their products. As part of the agreement, C2G has been selected as the preferred cable and connectivity partner for Ingram Micro UK’s new venture into the Pro AV space. At this time, Ingram Micro UK customers will be able to access the range of C2G, solutions with the online stock-checking, ordering, and management system.
They will also be able to take advantage of the sales and marketing support that is being provided by C2G, as part of the agreement. A selection of C2G products will now be stocked and available at Ingram Micro for those resellers who focus on professional audio/video applications and installations.
Raj Pandya from Ingram Micro UK said: “C2G has rapidly developed a strong reputation for providing innovative solutions with a legacy of trusted expertise, and partnering with us is certain to enable them to enhance and grow that reputation with our customers.â€
UK-based C2G launched its European operations in August 2008. Working through value-added distribution partner, Ingram Micro, it has quickly established a strong and extensive community of networking and audio-visual specialist partners in the UK and Europe.