Audio-Technica has confirmed the appointment of Ertekin Elektronik as its new distributor for pro audio products in Turkey.
Established in 1967, the company is based in Istanbul and has operated as a distributor for international brands in the pro-audio, lighting, hi-fi and consumer electronics industries since 1990.
Ertekin Electronik currently distributes more than 50 brands including Yamaha, Panasonic, Celestion and Denon in the territory.
Matthias Exner, Audio-Technica director of sales and marketing EMEA commented, “The agreement with Ertekin Elektronik is an exciting move for Audio-Technica and will enable us to strengthen our position in this key market.”