14.01.13

Imago brings lecture capture and training tool over the channel

Imago will bring UbiCast lecture capture and online training solutions to the UK after it signed an exclusive distribution agreement with the French manufacturer.

The distributor has experience of marketing the solution in France and believes the UbiCast range will bolster the media capture and broadcasting solutions it currently offers in the UK.

Imago intends to initially target its reseller partners in corporate and education markets.

Peter Nice, head of new business at Imago Group, said: “EasyCast’s user-friendliness will win deals in the corporate market, and research suggests human resources applications are those that are most often initially implemented following installation of a system.

“For the education market we have introduced a specific product line for first-time users, which combines an easily integrated, high quality solution at an entry-level cost.

“UbiCast’s willingness to introduce the special ‘Education Starter System’ and their dedicated effort to launch the range in the UK, illustrates their commitment to ensuring their product offerings are right for their target market sectors.”

Tanguy Yu, CEO of UbiCast, said: “Imago’s experience in working with the reseller sector in niche markets is the key to our decision to work closely with the group and the opportunity to introduce our products into Imago’s International channels was also an important influence on the UbiCast decision”.