Powersoft pushes install angle with AVnu agreement

AUTHOR: Inavate

Powersoft is hoping to expand in install markets after it announced it is a promoter member of the AVnu Alliance, an industry forum working to establish and promote IEEE 802.1 Ethernet Audio/Video Bridging (AVB) standards.

"Powersoft firmly believes in standard protocols as a way to help our clients," says Claudio Lastrucci, Powersoft’s R&D Manager and one of the company’s founders. "We have been working in this direction for a while, as technical contributor to the AES, and now as a promoter member of AVnu alliance."

"On this basis we think we can also successfully contribute to the efforts to ensure interoperable AVB products," he concludes.

Luca Giorgi, Powersoft's Pro Audio Business Unit Manager, states, "Our clients demand true plug-and-play, affordable devices that can effortlessly recognize, and talk with, other devices in their network. We at Powersoft fully support the mission of AVnu Alliance, since we believe that open standards are the only way forward to provide customers with inexpensive, user-friendly solutions for their networked applications."

"We welcome Powersoft to the growing number of AVnu Alliance members who are committed to interoperability and AVB standards," added Lee Minich, AVnu Alliance Marketing Workgroup chair and president of Lab X Technologies. "Powersoft’s collaboration in AVnu Alliance will better serve their customers and grow the entire market.”