Peerless-AV has added Kate Butcher to its UK professional sales team to focus on the south of the country.
Butcher, who has held roles at distributors exertis medium and Sahara will join as key account manager, southern region.
Keith Dutch, managing director – EMEA, Peerless-AV, said: “Kate’s energy and enthusiasm, combined with her AV distribution experience and good industry connections, make her perfect for the key account manager position.
“We value relationships above all at Peerless-AV and our team is renowned in the industry for being great ambassadors for the company. Kate has the qualities to help us develop this further and drive business growth in key accounts.”
Butcher added: “I take an enormous sense of pride and enjoyment in my job, and this is a refreshing new challenge for me after my time in distribution. This role is purely relationship based and I’m 100% focused on building this up, and seeing the results come in.”