UK distributor Northamber has signed a distribution agreement with Sony Professional Solutions Europe.
The deal covers promotion and distribution of Sony’s complete range of Education and Business Projectors and Bravia Professional displays.
Peter Dosanjh, director of AV at Northamber, said: “The new distribution agreement will deliver significant benefits to UK resellers, combining the quality of Sony’s Audio Visual products with Northamber’s established industry expertise and reach into the IT, AV and office equipment channels. We are extremely excited to be working with the Sony team. They have a focused and well managed route to market which, complemented by a fantastic product range, delivers an excellent opportunity for our channel partners.”
Eamonn Halligan, UK Sales Manager, Sony Professional Solutions Europe, said: "[Northamber’s reach into the IT channel offers us further opportunity to expand both our Bravia and projection businesses, supporting our continued growth aspirations here in the UK."
Northamber will offer Sony Professional products from the beginning of April 2019.