Kramer has unveiled its vision for the future, including strategic developments and a new logo at ISE 2022 in Barcelona.
An AV company with over 40 years of experience and 20+ offices worldwide, Kramer has spent the last year undergoing a business transformation. With a goal to triple revenue in the next three years, it has created a regional structure across Europe, APAC, and the Americas, and will soon open its new regional EMEA office in Amsterdam to better serve customers and partners.
Kramer’s vision is to meet the demands of what it calls the 'physi-digi world’ by creating technology to power engagement through the world’s most intuitive end-to-end AV experiences. By focusing on the always-on collaborative needs of our new hybrid world, Kramer is pivoting to navigate the intersection of the physical and digital and support stronger end-user engagement than ever before.
This is also reflected in Kramer’s new branding. Focusing on the modern needs of the end-user, the new visual identity and themes represent seamless and infinite connections.