Biamp Systems has announced a refresh of the brand in line with its upcoming 40th birthday, and has released a new company logo.
Steve Metzger, president and CEO, Biamp Systems said: "In line with the upcoming celebration of our fortieth anniversary and with an eye to the future, we’re giving new life to the look of our logo. I’m very pleased with how it reflects the Biamp brand as a respectful nod to our heritage, and a contemporary image for the future."
Founded in Portland, Oregon, in 1976, the company first provided mixers, equalizers, and crossovers to music instrument stores throughout the U.S.
Today, the brand’s portfolio includes networked audio processing and distribution platforms for use in commercial installations such as conference rooms, courtrooms, performing arts venues, transportation hubs, healthcare facilities, and stadiums.
Biamp’s rebranding effort will highlight its increased emphasis and focus on the user experience.