Sisme named as exclusive Italian distributor for Symetrix

Sisme has been named as the exclusive Italian distributor for DSP manufacturer Symetrix brand. Beginning operations with a focus on the MI market, Sisme has evolved to cater for the pro-audio and integration sectors.

Its distribution portfolio includes Audio-Technica, Aviom, Clear-Com, HK Audio, L-Acoustics and Powersoft.

The distributor grew significantly in 2003, following the opening of a new facility situated on the central eastern coast of Italy.

"With this facility, we have all the functions for logistics, administration, accounting and more under one roof. It has really made a difference in the way that we are able to support our brands throughout the Italian market," says Sisme CEO Claudio Bugari. "We are also continuing to develop our website with a wealth of technical information and materials, provided in Italian as not too many people in this market speak English. We take the time and trouble to ensure that they can access as much detail as possible, and we are in no doubt that this has really benefited our many pro-audio brands."

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