13.02.19

Torpedo Factory Group strikes strategic alliance with asset management platform

Nick Clark of TFG and James Gibson of Ortana
L-R: Nick Clark of TFG and James Gibson of Ortana

Event hire, staging & conferencing provider Torpedo Factory Group has acquired a 24% stake in Ortana Media Group, a developer of the Cubix Asset Management and Orchestration platform. Cubix allows clients to automate a range of media supply chains – integrating with many on premise and cloud-based vendors.

Existing use cases of Cubix include AI Powered Content Discovery, Bulk Tape Digitisation, and Archive & Research.

Building on these, TFG and Ortana are jointly developing a number of new initiatives, including low latency streaming, monitoring and digital signage – that will further allow Torpedo Factory Group’s existing client base to use this technology stack within their own environments.

James Gibson, founder & CEO of Ortana Media Group explains that "once the preserve of the Media and Entertainment market, Cubix is incredibly well placed to resolve the pains clients face when it comes to the creation, augmentation, management and distribution of content. Today though, these pains are faced by many corporate entities, brands, educational and medical institutions as content and media permeates almost every element of our daily lives. It’s this explosion in content creation and distribution, combined with the well-established and trusted experience of Torpedo Factory Group that makes this partnership so exciting."

Nick Clark, chief exec of Torpedo Factory Group says "we are delighted to have this opportunity to invest in Ortana as it accelerates the Scale Up phase of its development. We particularly look forward to using Ortana’s technology to enhance our market leading streaming product for corporate and venue clients over the coming months."