Electrosonic partners with London university to support the next generation

Electrosonic partners with London university to support the next generation
Integrator Electrosonic is supporting an international business programme at the University of Greenwich in London.

Global Integrative Project II is part of the university’s International Business Degree, designed to provide students with an opportunity to work with an international business.  

Electrosonic developed a programme with the university that provided second year business students with three business case studies, which the students researched with Electrosonic’s guidance.  The students presented their findings and recommendations in April, and a judging panel selected one winner in each case study category.  

Sixty students participated forming ten teams of varying sizes.  Their real-world case studies concerned Brexit’s Impact on Electrosonic’s regional and global business; Global Service Expansion as Electrosonic grows and enters new markets; and Global Diversity hiring plans for Electrosonic worldwide.

The programme started with a visit to Electrosonic’s EMEA head office in Dartford where the students had first-hand access to department heads and managers who provided guidance on the case studies.

Michael Harkness, chief people officer at Electrosonic, said: “Establishing connections with the students early on broke down walls and titles and dispelled any notion of this being an intimidating environment

“The students’ interaction with us spoke to their networking skills, and we were impressed with their final presentations, their due diligence and thought processes.”