Crestron targets commercial market with new appointments

Crestron is bolstering its commercial sales focus with new appointments aimed at growing its business within the commercial market.

Helen Badger was appointed commercial business development manager while Craig Storey joined the company as commercial sales manager.

“The Commercial market is a significant part of Crestron’s activities.” said Phil Breitschadel, UK sales manager at Crestron. “It is important for us to maintain our involvement in this sector and continue to grow and develop it, which is why I am really looking forward to Helen joining the Crestron team.

“Helen’s new role as Commercial Business Development Manager will ensure that we continue to advance in this area and with her past experience and knowledge of the AV industry, it will put her in good stead to meet our commercial business objectives.”

Badger has held previous roles with Reflex, Maverick, Acer, Promethean and Mitsubishi. 

Storey was appointed to build the commercial sector of the company, generate new business, support existing customers and work closely with Badger. 

Prior to joining Crestron, Craig worked as project manager at Impact where he looked after the Deutschebank account.