11.11.11

UK AV industry welcomes xSolutions

AUTHOR: Inavate

xSolutions organisers have branded the UK exhibition for commercial AV technology a success after releasing healthy attendance figures and receiving an overwhelmingly positive response from exhibitors and visitors.

The show, held October 19 and 20 at ExCeL London, delivered a total unique attendance of 1,257 predominantly trade and end user decision makers from the UK.

Dan Jago, founder of InAVate and group director at IML Group, said: “Feedback has highlighted that interactions were extremely meaningful and of the highest quality which was a priority objective from the outset.

“xSolutions will build on its established approach of staying in close contact with the market. This will allow us to provide the best environment for effective and productive face-to-face meetings across a broad spectrum of business.”

The xSolutions team adopted a targeted approach in promoting the event to key players in the UK AV industry which was evident in the visitors that attended the event.

Petra van Meuwen, Crestron UK, exhibited and said the company saw “a quality mix of trade and end users, adding “2011 showed real potential and was organised very well.”

True Colours’ Ian Campbell echoed her comments on exhibitor quality and said: “There was a constant stream of focused customers, we are delighted with the response".

Visitors, including AV consultants, integrators and end users, also responded positively to the event.

Andy Hogg, FM manager and divisional director of BMS Group, said: "Having all the main vendors in one room and at the same time was very beneficial. Attending the show not only gave me live demonstrations of the products but also answered all of my questions. A worthwhile event, anybody that works with AV and could not attend missed a great show."

For anyone who did miss the event then the InAVate website can provide further information including extensive video coverage on InAVate TV. One of the highlights includes the Sound Agency’s Julian Treasure speaking in the InAVate Live theatre on audio branding. Treasure is a regular speaker at Ted Global events and his xSolutions’ talk received a fantastic response.

The site also includes presentations from some the show’s exhibitors including Canon, Stardraw, Steljes, Ikon AVS and Hitachi.

xSolutions 2012 will be held October 3-4 at ExCeL London.