30.10.09

Shure Distribution UK names Peter James as new MD

AUTHOR: Inavate

Shure Distribution UK has named current Commercial Installation sales manager, Peter James as the new managing director effective from November 1st 2009. In this new capacity, James will lead the direction and strategy of the company and have overall responsibility for all its divisions, management team and staff.

Following the sudden passing of Dennis Harburn in February, Shure Distribution UK has been functioning without a UK based managing director. “It has taken time and careful consideration to decide on a new figurehead to lead the UK division. I’m pleased that Peter has accepted this position as he offers a wealth of enthusiasm, determination and experience.” said Markus Winkler Shure EMEA managing director. “His understanding of the industry, dynamic attitude and long term aspirations will help lead Shure Distribution into a new era of growth and competitiveness.”
Peter James brings more than twenty years experience to the role of managing director, twelve of which have been with Shure Distribution UK. Having arrived in the pro audio industry during the MI boom years of multi-track home recording he has since worked closely in all major vertical markets including MI, DJ, leisure, broadcast, live events and audio visual. With a keen eye on customer service and a deep understanding of the importance of good customer relations he is ideally suited to the role.

“Having worked with and been inspired by Dennis for many years, I’m very pleased to be able to carry on the legacy that he created and help to continue our long history of growth and profitability.” said James “Taking on the challenge of progressing the company in the current environment is an opportunity that I relish. I want to ensure that we build upon our reputation as the industry’s leading pro audio distribution company and continue to develop and adapt to our customers’ needs.”