inMusic looks to pro installation market growth as it adds D&M brands to portfolio
inMusic has announced the addition of Denon Professional, Marantz Professional and Denon DJ to its family of professional and consumer brands.
The D&M brands will now sit under the umbrella of inMusic alongside Akai Professional, Alesis, Alto Professional, ION Audio, Numark, M-Audio, AIR Music Technology, and Mixmeister.
D&M Holdings retains the use of the D&M brand name for consumer products only, with inMusic acquiring all rights to products and future product developments for D&M Professional and Denon DJ brands.
Richard Seymour, EVP of International Operations at InMusic heads up business affairs in Europe for all inMusic brands. “We are completely committed to investing in and developing the D&M brand within all areas the company currently operates in,” he told InAVate. “[InMusic] is very well established in the DJ market and we’re now keen to further our presence in professional installation.
“Not only are we committed to further developing [D&M Professional] products in this area we will utilise [D&M’s] expertise and established position in the [professional installation] market to push some of our other brands into the sector.
“We’re not just buying market share. We are looking to develop and invest for the future.”
In a statement on the company’s website Jack O’Donnell, owner and CEO of inMusic, said: “By adding Denon Professional, Marantz Professional, and Denon DJ to our family of brands, we’re strengthening our base of DJ assets while extending our footprint in the professional market to the commercial installation and contractor segments.”
“We’re excited about the products and technologies developed by these established brands, and look forward to writing the next chapter in the D&M Pro story by creating new, innovative products for Denon Professional, Marantz Professional, and Denon DJ customers.”
Jim Caudill, CEO at D&M Holdings, said: “We are pleased to have reached an agreement with inMusic to license the rights to the D&M Pro brands as this is another step in our strategy to continue focusing on our core consumer brands.
“We are confident that inMusic will bring the required focus and investments to accelerate the growth of these well respected brands.” Seymour added some D&M Professional staff had migrated to inMusic, while others had chosen not join the new parent company.