25.07.11

Hitachi honours top distributors

AUTHOR: Inavate

Hitachi Europe, Display Products Group (DPG) has honoured four of its distributors for growth and design win opportunities at its European distribution sales conference in Malahide near Dublin, Ireland.

This year Hitachi DPG boasted an increase in its market share and launched its new Rugged+ TFT display line-up.

MSC Germany was awarded best overall distributor for strong growth and consistently good performance in finding new designs and pushing for success. In addition, Anglia received the accolade for greatest business growth, Arrow Nordic achieved the award for best new design opportunity performance and Avnet Embedded France received the best individual design win performance award.

Mark Stanley, sales and marketing manager, Hitachi DPG said, “The distribution sales channel is an extremely important route to market for Hitachi DPG. It is essential we have strong, committed and motivated European distribution partners.” He continued, “During the past 12 months our leading distributors have excelled in developing and converting new design in and sales opportunities in what has been a challenging marketplace.”

Accepting the overall Distributor of the Year award, Frank Dettweiler, product marketing manager, MSC said, "We are very happy to accept this award recognising MSC's continued outstanding performance promoting Hitachi displays. One of the keys to our success has been our ability to offer customers genuine value added features and solutions, which solve their design challenges and difficulties. Customers also reward our exceptional technical and commercial project support. MSC will continue to invest and focus on design in and product promotion activities with Hitachi DPG."

Commenting on Anglia’s award for business growth, David Potts, divisional marketing manager at Anglia, said, “The whole team at Anglia Embedded is proud to be recognised as the fastest growing Hitachi Display distributor in the European network. Hitachi is known around the world as a leader in displays for the industrial market, and we believe that the support offered by Anglia’s team especially the design in work by the FAEs has made a significant difference to their success in the UK market.”

Receiving the best design opportunity award, Steve Dyson, supplier business manager at Arrow, responded, “We are very happy to receive recognition from Hitachi for our new project performance. We are fully committed to support our customers from concept to production and beyond with the most appropriate Hitachi display solution. With the current revolution in the graphical user interface, Hitachi industrial panels and world leading IPS technology meet every possible optical requirement.”

Commenting the success of Avnet Embedded France in identifying design opportunities, Martin Brooks, vice president Avnet Embedded, said, “Excellent technical sales support is a cornerstone of our value proposition at Avnet Embedded. Our French team has been extremely successful in driving the Hitachi DPG business in their region, pro-actively working on new designs with our customers. I am delighted that Hitachi has recognised their dedication and continuous effort with this award.”