Green technologies triumph in downturn

AUTHOR: Inavate

As the UK deals with the downturn the fastest growing companies are responding to demand for cheaper, greener technologies, according the Sunday Times Microsoft Tech Track 100. AVM, a specialist in video-conferencing systems, was ranked at 33, illustrating a concerted push to cut travel budgets.

The Tech Track 100 league table measures Britain’s top 100 private companies that have demonstrated the fastest growth over a three year period. AVM rose four places from last year’s league table to reach the 33rd slot and was also pinpointed as one of the companies with the biggest sales. Its sales grew 71 per cent between 2006 and 2009 and, according to The Times, now stand at £39.1m.

Edward Cook, CEO of the audiovisual supplier, said: "This is yet again another outstanding year of growth for AVM. This honour really goes to our amazing staff who, by looking after our customers, have made AVM the company it is today."

Another interesting appearance came in the form of stage equipment designer, Stage Technologies, which entered the list at 52. The company implements software that creates 3D visuals, as well as winches and flying equipment, in venues throughout the world. The company grew its sales 55 per cent a year from £4.2m in 2005 to £15.5m in 2008.

Analysis by Microsoft’s Mark Taylor suggested that the future of successful companies would be based on green technologies, which is positive news for audiovisual companies specialising in videoconferencing and telepresence technologies. He said "most British firms recognise that more efficient IT can reduce their carbon footprint," and added "a third are using technology to reduce business travel".