Finnish Shure distributor takes on DIS
Shure’s Finnish distributor, Noretron Audio Oy, has been appointed exclusive distributor for the DIS line of audio conferencing and interpretation systems in Finland, effective from June 1.
“Many Shure distributors throughout Europe also distribute DIS,” explained Ron Marchant, Shure EMEA’s general manager of sales.
“This agreement adds another country to that group, as well as bringing to an end a period when the DIS product line has not been available to buy in Finland. Noretron Audio is an established, respected distributor in the Finnish market, with a business focus and strengths that position us well for future growth, particularly in the system integration market.”
Jyrki Mäkinen, director of Noretron Audio, said: "The addition of the DIS brand to our product portfolio allows us to offer an even wider range of innovative, value-added audio solutions to the system integration, pro audio and retail markets.”