06.07.10

Audio-Technica appoints Druce

AUTHOR: Inavate

Audio-Technica Ltd has appointed Simon Druce as sales manager, pro-audio and installation.

The role that will also see him assume responsibility as area sales manager for the north of England and Scotland.
Druce previously spent ten years at Beyerdynamic and subsequently Polar Audio as national sales manager and has a clear strategy for his new position. “One of my key tasks will be to focus closely on strengthening our business across the whole of the north of the England and Scotland, and to make sure our network of customers are properly supported and that together we are performing to our full potential by re-establishing strong relationships with our customers" says Druce. “It’s also very important to me to grow the profile of the company’s excellent installation products in a market I have wide experience of and I’m looking forward to achieving these goals by providing ideas and concepts that will help customers do business.”
Isabelle Wear, Audio-Technica’s European sales director said, “We’re delighted to welcome Simon to the team. His extensive experience will allow us to focus on the important pro audio and installation market where we are committed to strengthening our business and continually improving the way in which Audio-Technica interacts with its customers.”