New structure for Stardraw.com as company reorganises and refocuses

29 August 2012

Rob Robinson has been promoted to CEO of Stardraw.com following a significant restructuring and re-organisation at the company.

David Snipp, founder of Stardraw.com and current CEO, remains a major shareholder at Stardraw.com and assumes a role of non-executive board Director.

At the same time, Stardraw.com announced the sale of the intellectual property rights associated with Stardraw Control to Global Caché. As part of this arrangement, Snipp has been appointed CTO of Global Caché.

The new structure will see Stardraw.com focusing on its core business of software tools and services for system design and documentation, and the development of custom (OEM) software solutions for corporate clients.

Stardraw.com will continue to support its existing Stardraw Control products and customers, and this support includes the addition of new drivers as a free service for registered users.

Speaking exclusively to InAVate Rob Robinson was at pains to underscore Stardraw.com’s commitment to existing Stardraw Control customers, whilst relishing the prospect of focusing the company’s efforts on taking forward its system design and documentation products as well as the OEM business.

The divestment of Stardraw Control to Global Caché provides the company with an elegant exit strategy from the control market place, whilst providing Global Cache with the foundations of its new generation of control solutions.