Sony creates holodeck with projection mapping
07 December 2011
Using a variety of visual tricks, including projection mapping, props, and motion-tracking, Sony and its partners have managed to create some truly mind-blowing visual illusions as part of a series of short moves to promote the purchase of films from the PlayStation Store.
The series of three spots was produced on behalf of Sony Europe by Studio Output and Marshmallow Laser Feast to promote the immersiveness of movies rented or purchased.
All three clips were shot in real-time, with absolutely no editing or post production. Everything you see was an optical effect seen through the lens of the camera, and created using standard projection.
We’ve been unable to ascertain what projectors were used, but you’d hope they were Sony models!
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